Saturday, March 12, 2011

Elements of a Good Website

Imagine you are browsing a website with an orange text color and with a very small  text size  which you can hardly read.  And while you click a hyperlinked topic, an irrelevant link would appear.  You end up closing and jumping to the next site because you feel your time is wasted.  Neither you are a visitor or currently maintains a web site, an awareness of four elements of a good website is beneficial.

website

CONTENT. A website should foremost  house only appropriate and relevant information.  The content should be well written and edited since  it will reflect on the overall impression of the visitor.  That is why proofreading is very important process for  traditional or online writing.  Likewise, multimedia content should be relevant to the subject and aligned to the clear goal of the website.  Lastly, frequency of updates is also important to show commitment  to  its visitors.

DESIGN. Layout  serves as a window for its content.  A good content will not shine with a poor layout, it should be appropriate to the nature of the website.   The graphical elements like images  which does not take too long to load, color, white space and typography must be appealing, and consistent throughout the pages.

USABILITY.  A good website should have a proper structure and navigational links.  Meaning, it must be user friendly avoiding the viewer to be lost inside the website.  There are proper navigational links on how to go back to home page or go back to main menu. Internal and external links should point to the right information.

FUNCTIONALITY.  It is not enough that a website contains proper content, good design and user friendly, but also offer extra features that visitors will enjoy.  Interactive forums, chats, polls, live links, streaming media, fast loading pages, browser compatibility, relevant search results,  gives added reason for visitors to stay and return to the site.



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